The Makeup Dupes That'll Save You Serious Money on Beauty Products
How to shop like a total pro.
Searching for a good dupe for your favorite highlighter? Need a backup plan when your go-to liquid lipstick is sold out? We found splurge-and-steal versions of six popular makeup items below. Whether you splurge for the high-end brand or save on a similar product, you can't go wrong with these popular makeup dupes.
Nude Eyeshadow Palette
Splurge: Urban Decay Naked3 Eyeshadow Palette, $54 BUY NOW
Steal: L'Oreal Paris Colour Riche La Palette Nude, $16 BUY NOW
Urban Decay's cult-classic Naked eyeshadow palette set the tone for what nude eye color sets should be. Featuring a wearable range of matte and shimmer nudes, it became an instant best-seller. Meanwhile, this L'Oréal eyeshadow palette offers a strikingly similar shade range for a third of the price for those looking for a good nude set on a budget.
Shimmery Highlighter Powder
Splurge: Dior Diorskin Nude Air Luminizer Powder in 001, $56 BUY NOW
Steal: Wet 'n Wild Megaglow Highlighting Powder in Precious Petals, $5 BUY NOW
This luxe rosy-gold luminizing powder is just the touch of glam your cheekbones have been craving. If you're not quite ready to hand over your credit card at Sephora, this Wet 'n Wild highlighting powder comes in shades that resemble the Dior range.
Blush and Bronzer Duo
Splurge: NARS Orgasm Laguna Blush Bronzer Duo, $24 BUY NOW
Steal: e.l.f. Fiji Blush Bronzer Duo, $4 BUY NOW
NARS' Orgasm blush became one of the most iconic makeup shades of modern times, and packaging it with the Laguna bronzer in one convenient kit was a game-changer. Meanwhile, drugstore darling e.l.f. happens to have its own blush and bronzer compact, with shades that look reminiscent of NARS' famous duo.
Matte Peach Liquid Lipstick
Splurge: Kylie Cosmetics Koko K Matte Liquid Lipstick, $17 BUY NOW
Steal: Colourpop Midi Ultra Matte Liquid Lipstick, $11 BUY NOW
Kylie deserves full credit for making matte liquid lipsticks a thing. However, Colourpop was quick to gain popularity for the trend as well. Fans are convinced that these two shades are very similar, which might be handy info if your favorite is ever on backorder.
Liquid Highlighter
Splurge: Benefit High Beam, $26 BUY NOW
Steal: NYX Born to Glow! Liquid Illuminator, $8 BUY NOW
Benefit's best-selling High Beam adds a highlight wherever you want it (down the bridge of your nose, across your cheekbones, etc...). NYX also has a light pink liquid highlighter of its own, which some fans believe is a good drugstore dupe for Benefit's iconic product.
Slim Brow Pencil
Splurge: Anastasia Brow Wiz, $21 BUY NOW
Steal: L'Oréal Paris Brow Stylist Definer, $8 BUY NOW
When it comes to believable brows, Anastasia's pencil is a makeup artist's favorite for creating thin, realistic, hair-like strokes. L'Oréal has a similar version, featuring a twist-up pencil on one end and a spooly brush on the other.
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