#TheLIST: Return of the Scrunchie
Your favorite '90s hair accessory is back and chicer than ever.
Every product on this page was chosen by a Harper's BAZAAR editor. We may earn commission on some of the items you choose to buy.
We say it every few years but this time we really mean it: scrunchies are back. Your go-to hair accessory from the '80s and '90s is chicer than ever when done in lush jewel-tone velvet or paired with a matching print. Hairstylist Jen Atkin (of Bella and Kendall fame) has even launched her own line of fuzzy holiday scrunchies with the brand Chloe + Isabel. Ahead, 12 scrunchtastic products and moments of hair inspiration.
Matchy Matchy
Hailey Baldwin stepped out last month wearing a super-high ponytail and powder blue scrunchie that perfectly matched her mini dress.
Hot Fuzz
Hairstylist Jen Atkin went to high school in the '90s—so it's only right that she led the charge in bringing back fuzzy hair elastics.
Chloe + Isabel Jen Atkin Fuzzy Scrunchie, $30 each, chloeandisabel.com.
In A Bow
A scrunchie should be shown-off—not hid in a low bun. Wear one with a bow high on the top of your head with loose, messy waves for the coolest effect.
ASOS Plisse Scunrchie, $9.50, asos.com.
Totally Clueless
Scrunchies were plentiful on the set of the cult-classic Clueless. Our favorite look involved Amber's gym-ready pigtails.
Starter Pack
This set of five mini metallic scrunchies is perfect for finer hair or dressing up pigtails and segmented ponytails.
Urban Outfitters Mini Scrunchie Set, $12, urbanoutfitters.com.
Heathers
The oversized red scrunchie on the set of the '80s teen thriller Heathers.
The Throwback
The curls! The glasses! The scrunchie! Everything about this look on Sarah Jessica Parker is fabulously retro.
On The Runway
At the Mansur Gavriel spring 2018 show, models walked the runway wearing custom scrunchies available to shop at the brand's New York store.
Selena's Way
Selena Gomez paired a large black scrunchie with red lipstick and a fishtail-braided ponytail for a throwback look fit for the other Selena.
Bow Crazy
All it took was jewel-toned velvet and a floppy bow to make the scrunchie chic again.
Chloe + Isabel Jen Atkin Velvet Bow Scruchie, $26, chloeandisabel.com.
Sporty Spice
Bella Hadid went full sporty spice in Los Angeles this year, pairing an all-nike ensemble with a crisp white scrunchie.
Plus, The Best Hair Tricks to Make You Look Younger Below:
Jenna Rosenstein is the Beauty Director at Harper's BAZAAR across both print and digital. While attending NYU, she held internships at Women’s Wear Daily, Bloomingdale’s, Harper’s BAZAAR, and Allure, the latter of which she parlayed into her first job as the Beauty Assistant. She left Allure three years later as the Senior Beauty Editor. She spent a few months at Refinery29 overseeing branded content in the same title, before finally landing back at BAZAAR to manage all beauty content. When she's not testing every lipstick known to mankind, getting zapped by new lasers, or interviewing experts and celebrities, you can find Rosenstein at home in New Jersey with her son, husband, and black cat named Maddie.
25 Holiday Nail Art Ideas to Copy Right Now
The 12 Best Peel-Off Masks
Valentine's Day Nail Art You'll Really Love
The Best Haircut Ideas for Winter
