• Just in time for Valentine's Day 2019, Kim Kardashian has announced the launch of three brand new KKW Hearts—Baby Girl, Baddie, and Wifey. The new fragrances are due for release online on January 31, 2019.
  • Last year, Kim released the original three KKW Fragrance Kimoji Hearts, all of which sold out quickly. Fans that missed the perfumes first time around will be delighted to hear that Kim is re-releasing all three—Bae, BFF, and Ride or Die—in time for Valentine's, too.
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Stop everything, because Kim Kardashian West just made Valentine's Day a whole lot more appealing. The makeup mogul and reality star made the announcement via social media that she is launching three brand new KKW Fragrances in time for the all-important day, and fans are going to want to grab them all before they (inevitably) sell out.

Continuing last year's KKW Hearts collection, Kim revealed that Baby Girl, Baddie, and Wifey will be joining original scents Bae, BFF, and Ride or Die. And that's not all. The original Kimoji Hearts, which were so popular it was extremely difficult to get your hands on them, will also be coming back at the same time. Please prepare your bank balance accordingly.


Obviously, it's going to be difficult to select just one, especially as they all sound incredible.

Firstly, KKW Hearts Baby Girl mixes "bright citruses and succulent fruits" with florals such as peony, jasmine, and muguet, and is finished with "feather-light musks, exotic vetiver," and amber crystals.

KKW Hearts Baddie has "top notes of sun drenched palm leaves," mixed with Wild Rose, Iris and Geranium." Finishing the scent are Heady Woods, Soft Musks, and Golden Amber.

Finally, Wifey starts with the "citrus duo of Yuzu and Pomelo" complimented by the "freshness of Violet Leaves." Magnolia, Dewy Freesia, and Mimosa scents are rounded out by Whipped Caramel and creamy Musks.

I don't know about you, but I want absolutely all of them. Actually, I need them.


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Amy Mackelden
Contributing Writer

Amy Mackelden is a freelance writer, editor, and disability activist. Her bylines include Harper's BAZAAR, Nicki Swift, Cosmopolitan, Marie Claire, ELLE, The Independent, Bustle, Healthline, and HelloGiggles. She co-edited The Emma Press Anthology of Illness, and previously spent all of her money on Kylie Cosmetics.