Update:
Urban Decay just released images and details of the entire Game of Thrones-inspired collection launching on April 14. It includes an eyeshadow brush inspired by Arya Stark's Needle and Jon Snow's Longclaw, as well as a palette with a pop-up Iron Throne. Superfans can buy the entire collection in a massive vault costing $250.
See The Whole Collection
Urban Decay Game of Thrones Vault
UD | Game Of Thrones Mother Of Dragons Highlight Palette
UD | Game Of Thrones Eyeshadow Palette
UD | Game Of Thrones 247 Eye Pencils
UD | Game Of Thrones Vice Lipstick
Original:
Beauty brand Urban Decay is set to make the final season of Game of Thrones even more thrilling. Today, the brand behind the culty Naked palette announced that a Game of Thrones makeup collection will be launching in April, timed to the premiere of the final season of the hit HBO show.
Urban Decay shared a photo on Instagram and Twitter of a model wearing a dramatic teal and metallic cobalt eye with the text "For the Throne" written across the image. Her lips are painted a blurry pink shade. No other information about the collection was shared, other than the fact that it will be launching in April. The first episode of season eight is airing on April 14, 2019.
No word yet on what the products in the collection will be, but we can assume an eyeshadow palette and lipstick will be key in the collection. The vibrant colors of the eye and lip aren't typically seen in the show's universe, so hopefully the packaging will speak to the Game of Thrones-aesthetic that fans know all too well.
This isn't the first news of a Game of Thrones-inspired makeup collection. Back in 2017, Storybook Cosmetics announced they were working on securing a license for a Game of Thrones-inspired makeup collection. It was never released, but the brand has teased a dragon-inspired collection that nods to the show.
Wet n Wild also alluded to the hit series through a makeup collection called Fire Dragon and Ice Dragon that was released last year. It included bronzers, highlighters, liquid lipsticks, loose pigments, and two eyeshadow quads, as well as a limited edition set of makeup brushes.
Urban Decay has previously launched collaborations with Gwen Stefani, Alice in Wonderland: Through the Looking Glass, Oz The Great and Powerful, Jean-Michel Basquiat, Pulp Fiction, among others. We'll update this post when we learn more.
Jenna Rosenstein is the Beauty Director at Harper's BAZAAR across both print and digital. While attending NYU, she held internships at Women’s Wear Daily, Bloomingdale’s, Harper’s BAZAAR, and Allure, the latter of which she parlayed into her first job as the Beauty Assistant. She left Allure three years later as the Senior Beauty Editor. She spent a few months at Refinery29 overseeing branded content in the same title, before finally landing back at BAZAAR to manage all beauty content. When she's not testing every lipstick known to mankind, getting zapped by new lasers, or interviewing experts and celebrities, you can find Rosenstein at home in New Jersey with her son, husband, and black cat named Maddie.
